First customers
Your GTM-engineering function, on tap
You don’t need to hire a GTM Engineer.
So stop trying to hire one. We build the internal tools your go-to-market teams run on, equip your people, and leave.
- Scoped on one call
- Built on your stack
- Yours to keep
The playbook
The best practices. In front of you.
You don’t need to be Dropbox to run these. Pick a play; we tailor it to your stack and build it with your team.
Not sure which? Find your play in 60 seconds →First customers
The Pre-Sale Validator
Paid demand before you buildPick this playFirst customers
The Waitlist Ladder
A line at the door pre-launchPick this playLaunch
The Launch-Day Blitz
Every channel, one morningPick this playLaunch
The Founder Megaphone
Distribution without headcountPick this playCompound
The Channel Staircase
Organic first. Paid last.Pick this playCompound
The Two-Sided Referral Loop
Your users recruit usersPick this playCompound
The Freemium Wedge
The product does the sellingPick this playCompound
The Page Generation Engine
Found in every niche searchPick this playCompound
The Marketplace Piggyback
Sell where buyers already shopPick this playCustom
Your play isn’t on the shelf?
We design it with youDesign a custom playHow we work
Scope. Build. Train. Own.
Four steps. The last one is the whole point.
01
Scope
One scoping call. We map the seat, the workflow, and the system of record, then write a spec with out-of-scope and exit criteria before anything is built.
02
Build
We build against the spec. Sandbox first, idempotent writes, a snapshot before any production change. You watch it ship.
03
Train
We document the tool and train the people who run it. Runbooks, not tribal knowledge.
04
Own
The tool is yours. We leave. Re-engage when the next initiative is ready. Pause or cancel anytime.
One senior builder, an AI benchA flat monthly feeAsync by defaultWe build to leave
What we build
Internal tools, built like products.
BoldGTM builds the internal tools that sit between RevOps, Sales, Marketing, and CS: the working systems your go-to-market actually runs on. Built on your stack, documented, and handed to your team to own.
Products, not decks
Working internal tools your team opens every day, built on your own stack, not a slide you file away.
Owned, not rented
Documented and handed over for your team to run. When we leave, the system stays and keeps working.
A loop, not a project
Ideate, build, launch, analyze, iterate. Your tooling gets real product practice, in weekly loops.
The honest part
The tools your GTM runs on don’t have an owner.
You could build them in-house. You won’t, and it’s not about talent. Routing, enrichment, health scores, and renewal ops live between four teams and belong to none of them. So they get built between fire drills, stall at 70%, and rot by the next quarter.
We do nothing else. And we never over-build: an agent, an automation, a script, or one line of SQL. The least complex thing that does the job.
What a build looks like
We build the tools. You keep them.
Illustrative of the internal tools we ship, rendered in our own system, not stock screenshots.
Lead routing
Sales
Before · Leads triaged by hand in a spreadsheet
Routes and scores every lead the moment it lands
Enrichment → scoring
Marketing
Before · Reps research each account manually
Enriches firmographics and writes them back to the CRM
Churn-signal monitor
Customer Success
Before · Risk only surfaces at the QBR
Flags at-risk accounts in Slack early
Renewal & expansion
Account Management
Before · Renewal dates tracked from memory
Surfaces renewals and expansion signals automatically
The tools we integrate. The methods we build around.
HubSpotSalesforcen8nSlackZapierMakeNotionAirtableStripeClaudeIntercomGoogle SheetsGitHubWebflowFigma
Spreadsheet as DBMEDDPICCABMPLG loopsRevOpsICP scoringAgile sprintsAPI-firstWebhooksSignal routing
References
People who’ve built with Yuval.
Yuval helped me scope my service into a SaaS product I launched at one of the biggest banks in Europe.
He set up my Claude environment and hooked it into my existing workflows and most of my stack. In a day.
As BoldGTM's first subscriber I wasn't sure what to expect. Now I'm listed at Y Combinator. Trust the GTM experts. Don't hire them.
With BoldGTM we moved fast: closed the low-ROI channels, opened new ones. The turnover took a week.
4× my capacity in less than a month. I control my pipeline now, not the other way around.
Pricing
One number. No scope creep.
Pick the plan that fits your build queue. Pause or cancel anytime.
One build = one contained GTM workflow with one owner and one handoff path. Think lead routing, enrichment write-back, churn alerts, or a renewal timer.
One thing
One well-built GTM tool a month. Nothing more, nothing less.
$3,500/mo
For one painful workflow you already know by name.
Book an intro callWhat's included:
- One build request a month
- One initiative a month
- Biweekly call
- One team, one tool
- One user
- Pause or cancel anytime
What's included
- One build request a month
- One initiative a month
- Biweekly call
- One team, one tool
- One user
- Pause or cancel anytime
Most picked
Standard
Every internal GTM tool you need, one step at a time.
$5,000/mo
For a GTM stack that needs an owner, one team at a time.
Book an intro callWhat's included:
- Unlimited build requests a month
- One initiative at a time
- Biweekly call
- One team focus
- Multiple users
- Pause or cancel anytime
What's included
- Unlimited build requests a month
- One initiative at a time
- Biweekly call
- One team focus
- Multiple users
- Pause or cancel anytime
Pro
Every GTM tool you need, two builds at a time, across teams and products.
$8,000/mo
For multi-team motions where two builds should run in parallel.
Book an intro callWhat's included:
- Unlimited build requests a month
- Two builds at a time
- Biweekly call
- Multiple teams, multiple products
- Multiple users
- Pause or cancel anytime
What's included
- Unlimited build requests a month
- Two builds at a time
- Biweekly call
- Multiple teams, multiple products
- Multiple users
- Pause or cancel anytime
Outside the plans?
Let’s TalkCompare
Compare us. It’s not close.
A GTM engineer’s output, minus the salary, the search, and the dependency.
First useful output
A scoped system build
Hiring: After search + onboarding · Freelance: After briefing + cleanup · Agency: After kickoff theater
Management load
One board, one call rhythm
Hiring: You manage the role · Freelance: You manage the spec · Agency: You manage the agency
Systems ownership
Documented + trained handoff
Hiring: Sits with the hire · Freelance: Often undocumented · Agency: Usually dependency-shaped
GTM coverage
Sales, Marketing, CS, AM
Hiring: One person, one bandwidth · Freelance: One tool comfort zone · Agency: Strategy-first, build-second
Commitment
Pause or cancel anytime
Hiring: Permanent headcount · Freelance: Per-project churn · Agency: Retainer drag
What you buy
GTM engineering outcomes
Hiring: A job description · Freelance: A task rabbit · Agency: A process
FAQ
The hard questions, answered straight.
What happens when the subscription ends?
Everything we build is yours: documented, with your team trained to run it. While the subscription is active we fix what we shipped; after handoff, your team owns the system with the runbook.
Who actually does the work?
One senior GTM engineer, backed by an AI engineering bench. The same person scopes your build, reviews every line, and answers for the result. Agents bring the speed; one accountable human brings the judgment. No junior hand-offs, no offshore black box.
What counts as one build?
One contained GTM workflow with one owner and one handoff path: for example lead routing, enrichment write-back, churn alerts, renewal timers, or a dashboard-to-Slack operating loop.
What's out of scope?
We build internal GTM tooling. We don't run your campaigns, write your sequences, or close your deals. If a request falls outside, we say so in the spec.
Will you touch our production CRM?
We build in a sandbox first, use idempotent writes, and snapshot records before any production change. Every external write declares how to reverse it.
Can we pause?
Yes. Pause or cancel anytime. No permanent headcount, no long contract.
Get started
Stop interviewing for a role that doesn’t exist.
Book a scoping call. We’ll map your first build before you hang up.